How to Talk to Customers in Default the Right Way

By on March 6th, 2019 in Industry Insights
TrueAccord Blog

Business owners and CEOs live and die by top-line growth. Acquiring customers, hitting scale and paying attention to unit economics are all actions that lead to positive cash flow and sustainable business growth. On the other hand, focusing obsessively on your top line and acquisition, while often correct, can leave a lot to be desired on the back end.

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